Enhance Your Personal Brand with Authentic Headshots
In July 2018, I had the pleasure of photographing the accomplished Dr. Lisa Friederich, a renowned plastic and reconstructive surgeon based in Sydney, along with her new personal assistant, Loren. Our session at the Lane Cove studio was filled with warmth, professionalism, and even a touch of playful energy, thanks to the delightful presence of their two dogs, Rex and Herc.
Crafting a Personal Brand Through Photography
Dr. Friederich's extensive experience across Perth, Melbourne, and Sydney, combined with her compassionate approach to patient care, needed to be reflected in her professional imagery. We focused on capturing headshots that exuded approachability, expertise, and trustworthiness—key elements for medical professionals aiming to connect with their audience.
The Importance of Authentic Business Headshots
In today's digital landscape, a professional headshot serves as a powerful tool to convey your personal brand. Whether it's for your website, LinkedIn profile, or marketing materials, the right image can communicate confidence and credibility. Our goal was to create photographs that not only met these criteria but also felt genuine and true to Dr. Friederich's personality.
A Memorable Session with a Personal Touch
The session was made even more special with the inclusion of Rex and Herc, who brought a joyful energy to the studio. While they preferred exploring the backyard, their brief appearances added a unique charm to the day.
After the shoot, we promptly sent Dr. Friederich a selection of proofs to choose from, ensuring she had the perfect images to represent her brand.
The Prooflist has been sent to Dr Lisa tonight and I can't wait til she chooses the final image(s) for her new profile image!! Have a great week everyone!! :)
If you're a professional in Sydney looking to elevate your personal brand through authentic and high-quality headshots, feel free to reach out. Let's work together to create images that truly represent you.
